External Factor Analysis of Vermont Teddy Bear Company
Number of pages:
3
ABSTRACT:
A 3 page external factor analysis of Vermont Teddy Bear Company following its acquisition of Calyx and Corolla flowers and gifts. External opportunities include Bear-Grams®, distribution, custom product; external threats include competition and litigation. Overall, the company scores barely above average. The company should consider increasing its use of the Internet and increase attention to product customization. Bibliography lists 3 sources.
FILE NAME:
File: CC6_KSmgmtVTbearExt.rtf
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